NEW NORDIC GROUP UP CLOSE
New Nordic Group started its South East Asia adventure in Thailand more than a decade ago. With the second-largest economy in ASEAN, Thailand is one of the most dynamic countries in Southeast Asia. Hugely popular as favorite tourist destination and that is not just because of its gentle climate. The Kingdom of Thailand is known for some of the best cuisines in the world; beautiful beaches and its rich traditional and intangible cultural heritage. Along the coastline of the Gulf of Thailand, on the Eastern Seaboard, the New Nordic Group pioneered its first hospitality project which rapidly ventured out into a conglomerate of what it is today.
New Nordic’s greatest asset is its workforce. Our team consists of dedicated industry professionals and visionaries, determined to continue growing a quality hotel portfolio which optimizes value to the group and its stakeholders and continue the search to expand a well-diversified hotel portfolio in high growth segments and new emerging destinations.
New Nordic Group’s vision and strategies apply to all of its brands and partners while allowing them to maintain their own brand identity. Important core values for a sustainable growth are:
OUR VISION
To expand a well-diversified hotel portfolio in high growth segments and new developing destinations. Pairing growth with our mission to create tolerance and understanding across different cultures and borders by bringing people together.
OUR STRATEGY
To ensure sustainable growth and stability in offering innovative and ethical investment opportunities and travel experiences in emerging destinations to everyone, everywhere.
OUR DEDICATION
To dedicate our efforts to local communities and the success of others.
Our values
Family
Our commitment towards our people is to inspire our workforce to continue improving themselves with dedication and by learning.
Community
Family: Our commitment towards our people is to inspire our workforce to continue improving themselves with dedication and by learning.
Sustainability
Our commitment to make our world a better place and going above and beyond to reach that goal.
Innovation
Our commitment to improve through development of systems, human capitals and core competencies.
Performance
Our commitment to deliver our promise by sustaining the same high level of quality and similar standards across all brands and destinations.
Simplicity
Our commitment to keep things simple, transparent and acceptable for all.